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The COVID-19 outbreak has slowed down economic growth on a global scale as people remain locked down in their houses. The impact of the pandemic is even stronger for the ride-hailing sector than the other spheres, given the nature of the industry. It is time to find ways to generate more revenue in addition to making use of the existing opportunities and make a successful comeback once the target market is fully active again.

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The ride-hailing industry has always been flexible enough to imbibe the changing market demands and has come up with alternatives to address the same. Here is a round-up of the ride-hailing trends 2019 as the year has drawn to an end.
Electric vehicles
With the increase in pollution rate, green living has gradually started gaining importance prompting commuters and transport service providers to opt for electric vehicles. In fact, 5.

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Traditional currencies are gradually being replaced by their digital counterparts with the growth of the cashless economy. Given the massive scope for digital transactions, businesses now integrate multiple payment gateways to accept digital money and the taxi business is no exception.
Here are the top 6 ways you can benefit by integrating payment gateways in your taxi application.

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The ride-hailing taxi industry has a much wider scope for growth especially with the increase in the need for easy access to daily transit. In fact, the global ride-hailing market valued $36,450.0 million in 2017 is projected to reach $126,521.2 million by 2025. With the growing market demand, taxi businesses can gain massive profits if they can formulate an effective business strategy and rightly execute the same.

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Despite the increasing need for private transit, driver ride cancellation is considered as one of the major issues that hinder the growth of the ride-hailing segment. In fact, 36% of passengers in India claim driver cancellation to be the biggest drawback in booking on-demand taxis. Besides causing inconvenience for customers, it affects the overall business productivity for taxi owners which, in turn, cuts short the cash flow into their businesses.

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Now that you know what app store optimization is and the commercial benefits it can fetch, from our previous article, here is a look at the top strategies for effective app store optimization.
Know your customers
The first step to app store optimization is comprehending how your potential customers search for apps like yours on the app store. Find out the set of keywords your competitors use to drive traffic to their app pages.

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With the hype in mobile phone usage, mobile applications play a vital role in revolutionizing business today. Considering the commercial scope, there are about 3 million applications in the major app stores now. To stand your ground in the business race and be a step ahead of your competitors, you need to boost your app visibility and increase app downloads. App store optimization (ASO) is the technique with which you can improve your business prospects using a mobile app.