Indhumathi D

Social media influencers are those who make use of social media platforms to promote a product and engage their long reach of audience and followers. Using their online presence to promote businesses and its services to a larger market is called influencer marketing. This type of marketing is on the rise when compared to other traditional marketing strategies. Below are some of the reasons why social media influencers are essential to promote your ride-hailing taxi business.

Indhumathi D

For years, the Indian taxi industry was fragmented and unorganised. But, with the introduction of TaxiForSure in 2013 and Uber’s entry in the same year, a drastic change was in sight. Today, the apprehensions surrounding on-demand taxi transportation have almost disappeared and the existing traditional taxi players have ventured into the digital world.
Retracing the on-demand industry
Where Uber was disrupting the taxi industry all over the world, things seemed slow in the Indian soil.

Indhumathi D

Car rental business is booming as the service has been used by many people worldwide. However, the market is highly competitive where there have already been existing the big industry players. Managing your car rental wouldn’t be that easy which requires a proper business plan and intense strategies to reach the market and sustain in the environment.

Indhumathi D

What makes taxi-hailing business gain popularity is nothing but its convenience and simplicity. However, industry giants have had a few strategies that help them rule the taxi world and explore greater opportunities. Here I have listed some 7 strategies that will definitely work for you if you are into taxi business or have any plan of taking up taxi aggregation.
1.

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The taxi business continues to progress and establish its bankability in the market. With the taxi-hailing industry estimated to touch USD285 billion by 2030, there remains no argument in venturing into this highly-lucrative industry. Nonetheless, not every taxi business can survive the intense competition. Here are five do’s and don’ts that will guide your company to success.
Do’s
1.Do analyze your competitors.

Indhumathi D

Starting a taxi business is very easy; however, providing a quality service and maintaining the market standard are the toughest endeavors for business operators who have to streamline the dispatching process to achieve that. Such a hassle-free dispatching can be possible only with the support of taxi technology. You can get a lot of answers to the question: how to start a taxi business? However, you have to find ways to uplift your business.

Indhumathi D

Disruption in the taxi business came with maximum force with the advent of taxi-hailing operators. Coming forward with its affordability and convenience, these app-based taxi businesses dominated the transportation ecosystem in the past few years. Do the local taxi firms have a fighting chance to sway the market towards their side? What is the next weapon from the taxi-hailing operators’ arsenal? Let’s find out with our predictions for the taxi industry in 2018.