The Official Blog
The exponential growth of the ride-hailing industry creates a lot of opportunities for service providers. In order to acquire more business and sustain in the field, several traditional taxi business owners are buying some random, standard, and native taxi booking and dispatching apps, which may not work in the current scenario. As it is a highly competitive landscape, you must swim against the tide.
The rapid growth of the ride-hailing industry has made it the hub for taxi startups. Across the globe, most of the traditional taxi companies have adopted the online ride-hailing concept to compete with the industry giants. However, the taxi drivers who drive for ride-hailing companies are being swayed between technology and taxi companies.
In order to regulate the fee structure of public transits and meet the growing demand for on-demand transportation, the Maldives Transportation Authority has decided to hail the online taxi service into the nation. Maldivians’ need for public transit is going beyond the expectation of the authority, which cannot be met by the meter taxis and with their fee structure.
A statistics shows Facebook had 2.27 billion monthly active users, LinkedIn 260 million, and Twitter 326 million. The number keeps growing. According to a study, people across the world spend nearly 20 minutes every day on these social media. So, it would be the right platform for your taxi business to can find 65% of your potential customers. Marketing through such digital channels would be the smartest and cheapest way to reach your target audience with no investment.
Ride-hailing business is booming across the world irrespective of the region or country. Egypt attracts a huge range of tourists every year and is likely to welcome an increased number of international tourists by 2020. Moreover, people rely mostly on taxis for their daily commutes, airport transfers, visiting attractions, and so on. So, the doors are wide open for taxi startups to emerge in Egypt, which would be the potential landscape for the taxi business to grow.
Dear Taxi Drivers of Jordan!
It is good to see you protesting for your rights in your motherland. There is a better solution for you to resolve this problem. As rightly said by Jordan’s General Director of Ministry of Transport, Mr. Anmar Khasawneh about this protest and a possible solution for this issue in his interview to The Jordan Times?
“It is not realistic or even applicable […].
The on-demand taxi business has attained phenomenal growth in the past 10 years. Its potentiality attracts many startups, thereby becoming the most competitive sector. Even though it has a greater probability to get more revenue, taxi businesses require a special consideration to get notified among an array of industry giants. Therefore, being a taxi service provider, you have to strengthen your brand with a strong marketing strategy.